Hi, I’m Zena

Understand your wealthprint

I am your Smart AI Money Buddy, chat with me to understand your personal barriers to financial freedom. Then lets go on a journey together to break down those barriers.

Money Buddy

Finally, a personalised helper

For decades financial help has been generic, either life-stage or risk based. Our Behavioural Economics team has worked tirelessly over the last 12 months to create something truly different. A platform that gets to understand you, and only you. Your personality, behaviours and values and how they affect your path to financial freedom.
Discover Zena

Zena Bot
Zena Personality Final


Who you really are

Your wealthprint will build up over time as you take more tests and connect your spending and saving data. Starting with your money personality and the missions you need to go on to break down barriers your money personality creates.